How does this method work?
A sponsor provides resources to a project for visibility, audience fit, or other business value. Your first job is not to look for a place to put the sponsor logo, but to explain who the project reaches and why the brand would want to be there. Event, video series and social media project deliverables are different. Instead of sending the same file to every sponsor, investigate compatibility.
Evaluation with a concrete example
In a local exploration series, the transportation company, the equipment manufacturer, and the accommodation business may receive different values. Route experience may be suitable for one, actual usage demonstration for the other. But don't make editorial accuracy or audience trust a bargain to get contributions. Show cash payment, product support and service support separately in the budget; Not all of them meet the same cash needs.
Your first application: what should you have?
Write the goal, appropriate segment, deliverable and relationship rationale for ten potential sponsors. Show actual data and sample job in one-page file. Specify rights, schedule, disclosure obligation, and measurement scope in the proposal. The purpose of the first meeting is not to guarantee sales that you cannot control, but to clarify mutual expectations.