Difference between sharing accounts and producing services
Uploading images to a business's account is a small part of the job. Value; It consists of understanding the customer's product, producing appropriate content, obtaining approval and evaluating the results. Focusing on a single sector at the beginning makes sample production easier. The language and purchasing process of a hairdresser and a business selling technical equipment are different. Specify the trial work you prepared without a real customer as a 'sample study' in the portfolio; Do not present it as if you have a customer relationship.
Define scope with number and limit
Your package should include the monthly content quantity, video duration, shooting day, number of corrections and report format. Comment responding, crisis communications, ad management and weekend message support should be agreed upon separately. The phrase 'all the work of the account' creates the expectation of unlimited labor. If there is no photography, write down what quality material the customer will provide. If the approval person and the final approval date of each post are determined, the publication schedule will be more realistic.
