Why is a single price misleading?
1,000 views do not have a fixed TL equivalent paid to everyone. The country where the viewer is located, content type, advertising demand, period and which revenue features the channel uses change the result. Even on the same channel, two videos may have the same number of views but different revenues. Instead of applying the high amount shared by someone else to your own channel, use your own Analytics data from the appropriate period. If there is no data in the new channel, do not present the revenue expectation as an outcome; Examine how different assumptions affect your budget.
Set up a sample account with RPM
Just for the sake of teaching calculus, let's say RPM is 20 TRY and has 50,000 views matching the same description. 50,000 / 1,000 × 20 gives 1,000 TRY. If the RPM was 10 TRY, the same volume would be 500 TRY, if it was 40 TRY, it would be 2,000 TRY. These three numbers are not Türkiye averages, quotes or revenue estimates. Don't confuse the definition of the shorts metric with the long video metric; Use the same view type and date range that the platform reports. Adding figures from different currencies directly side by side.
